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Welk Resorts ShamROCKS Local TV Segments to Promote Spring Fling-St. Patrick’s Family Festival

April 15th, 2019 Posted by client news, General, PR Jobs, PR news, Public Relations, Special Events, video No Comment yet

Welk Resorts hosted its 4th Annual Spring Fling St. Patrick’s Family Festival in Escondido” March 16-17, giving families across San Diego County a chance to experience fun games, carnival rides, delectable Irish-themed cuisine, live music performances and more!

Needless to say, our team had a blast pitching this event! L&L PR secured great media coverage, including in-studio segments on News 8 and Fox 5 San Diego, where viewers saw a little taste of all the fun they could expect at the Spring Fling. The segments featured the event chef and mixologist who showcased enticing Irish-themed dishes like Shepard’s pie and cocktails, like an Irish Mule and Grasshopper, in front of a unicyclist and swinging trapeze artist!

The CW San Diego – News 8

This was Welk Resorts San Diego’s fourth consecutive year hosting the St. Patrick’s Family Festival and they were thrilled to offer the community a unique, festive and family-friendly experience. “It is always a joy to see families enjoying all of the awesome activities we offer at the Spring Fling event,” said Welk Resorts representative, John Pham. “From soaring above a sea of green on the circus trapeze to eating tasty Irish-themed food, there are so many fantastic ways to celebrate St. Patrick’s Day we are proud to provide.”

In addition to live news segments, the festival garnered local media coverage publications like the SoCal Pulse, San Diego Family Magazine, ABC 10 News Online, Escondido Times-Advocate, Patch and Red Tricycle which highlighted the event as one of the best places to celebrate St. Patty’s Day with the family.

We can’t wait for next year’s Welk Resorts St. Patrick’s Festival shenanigans!

Check out more St. Patrick’s Family Festival media coverage below!


What To Do When They’re Not in Cision: 5 Tips for Finding Journalist Contact Info

March 15th, 2019 Posted by General, PR Industry, PR Jobs, PR news, Social Media No Comment yet

What To Do When They’re Not in Cision: 5 Tips for Finding Journalist Contact Info

10 Tips to Land your Dream PR Job

December 21st, 2018 Posted by General, PR Industry, PR Jobs No Comment yet

It’s almost the New Year and for many that means job hunting. College students will be entering their final semesters of senior year and will suddenly find themselves faced with the very real challenge of getting a good job after graduation. In PR, landing a good job can be difficult as the competition for the best jobs is fierce. To help aspiring PR pros land their dream gig, here are some things you can do to stand out from the crowd.

1. Get an internship, or two, or three- Most PR agencies will not consider you a “strong” applicant for an entry level postion unless you have had at least two (or even three) internships within the field. Learn all you can in your internships and show potential employers you’ve learned the basic PR skills, like navigating clipping services, producing coverage reports and building media lists. These tasks may seem basic, but they are time consuming to learn, and an internship is the best way to get familiar with programs like Cision, Burrelles, SproutSocial and Vocus.

2. Display strong writing skills– If you claim you’re a strong writer but have a typo in your cover letter, resume or writing samples, you’re not off to a good start. PR is a ton of writing and editing, so it’s important to show every potential employer that you can effectively use AP Style and edit your own work. Since it’s often harder to catch your own errors (that’s why even the best reporters have editors), always have a friend or classmate proofread your resume, cover letter AND the body of your e-mail.

3. Pay attention– When you’re job hunting you may send out your resume and cover letter to a large amount of companies, meaning you should always be editing your work before hitting send. It’s embarrassing and down right insulting to read about how passionate you are about getting a job at a different company. Always know who you are sending your materials to and write specifically for them.

4. Forego teen speech– For many young adults it’s easy to get caught up using adolescent language. Whether you are networking or interviewing, it’s always important to speak like a grown up. This means avoiding: um, like, totally, definitely, uh huh and all abbreviations. (I know, right?….) Speak like a child and people will treat you like one, speak like an adult to earn respect. At our office we recently created a “fer” jar. Every time you say “fer” instead of “for” you put 5 cents in the jar. It’s a great reminder to pay attention to the vocabulary we use, and of course the plus side is that we never have a shortage of change for afternoon coffee runs to Starbucks.

5. Get social– Knowing how to use social media correctly is huge in public relations; it’s how we connect to our audiences. If you don’t have a LinkedIn, Twitter or Facebook get them now! Many PR employers won’t even consider you if your Instagram, Twitter and Facebook aren’t actively used.

6. Learn to network– Sometimes it IS all about who you know. Landing a great job doesn’t always require sending your resume to every agency under the sun. The best way to find a job is to find people who can help find you a job. Having a referral, even if it’s someone who met you once at an event, will give you instant credibility and often will earn you an interview ahead of someone else.

7. Get Involved in PRSA/ New Pros– A follow up to #6. Join your local chapter of PRSA (Public Relations Society of America). We asked current  PRSA San Diego President Reema Makani Boccia why job hunters should be involved with PRSA and here’s what she had to say:

“The most important thing PRSA facilitates for its members is the opportunity to establish and foster relationships with other PR professionals, media and the community at large. As the largest trade organization for PR pros nationally and locally, PRSA has the potential to expose its members to a whole network of professionals that they may not otherwise have access to. The more you get involved, the more you get out of it, and perhaps make a few friends along the way!”

8. Business cards– Never attend a networking event empty handed; no one will know how to contact you. Some employers forget their business cards or run out before you have a chance to capture their info. So take the initiative and make your own cards (Staples and Office Depot offer pre-perforated business card templates that work with most printers), it won’t go unnoticed.

9. Follow-up– PR is a competitive field and jobs move quickly. Following up with potential employers is key to landing the job. Don’t wait two weeks to inquire about a position or send a thank-you letter a month after an interview. You need to act fast and prove that you really want the job. That means an e-mail the same day (or definitely within 24 hours) and if you really want to stand out, send a handwritten thank-you card in the mail the moment you leave the interview. They’ll get it the next day and be amazed by your planning and professionalism.

10. Read and read some more– Read anything and everything: newspapers, magazines, novels, autobiographies, etc. Whether you read “Lord of the Rings” or “Twilight,” sharpening your mind through reading will keep you up-to-date on current events, make you smarter, and best of all, will make you a better writer.

Interested in a job with Lee and London? Get in touch!

Now Accepting Spring 2018 Interns

November 20th, 2017 Posted by General, Jobs, PR Industry, PR Jobs No Comment yet

Applications are now being accepted for Spring 2018 Student Internships.  Requirements:

  • Must be a current college student studying PR, Communications or Journalism
  • Must receive course credit for the internship
  • Must work total of 60 hours to complete internship requirements
(more…)

Winter Student Internship Program: Now Accepting Applications

September 25th, 2017 Posted by General, Jobs, PR Jobs, PR news No Comment yet

Applications are now being accepted for Winter 2018 Student Internships.  Requirements:

  • Must be a current college student studying PR, Communications or Journalism
  • Must receive course credit for the internship
  • Must work total of 60 hours to complete internship requirements

Chloe Janda Joins the Lee and London Team

September 25th, 2017 Posted by General, Jobs, PR Industry, PR Jobs, PR news, Public Relations No Comment yet

We’re excited to welcome Chloe Janda to the team as PR Coordinator. Chloe previously served as PR Manager for San Diego Pride. She graduated from California Polytechnic State University with a degree in journalism.   Her hobbies are yoga, bodysurfing, hiking, playing with her dog, Doodle, and photography.  Fun Fact: Chloe was MVP of her college water polo team!

Send her a note to welcome her to the team! chloe@leeandlondon.com

JOB FAIR! We Want You

July 22nd, 2015 Posted by General, Jobs, PR Industry, PR Jobs, Public Relations No Comment yet

Stuck in an uneventful and stagnate job? Do you catch yourself saying, “I HAVE to stay here ’til 5:00,” or “I GET to stay here ’til 5:00.” Okay, well maybe the word “get” is a little exaggerated, but the point is understood.

It is time to embrace Mondays.

Since coming aboard Lee & London, I have yet to call this place work. Why? I love my job. From the cohesive multi-generational unit of talented members to the upbeat, collaborative and positive work environment, at Lee & London, we come ready to ‘Win The Day.’ Our clients run the gauntlet from home design and remodeling to the San Diego Festival of Beer to the World Skateboarding Federation to up-and-coming action sports performance eyewear brand, Sikk Shades by Eddie Bauer Jr.

We are currently seeking qualified candidates for our summer internship, street team and Account Manager and Account Executive positions.

Mark. Your. Calendars.

On Thursday, July 9th, the L&L crew will be making the trek to AGENDA Long Beach for Malakye’s Summer 2015 Shmoozevent. We will be stationed from 11am – 3pm at the Long Beach Convention Center.

If you’re looking to be a part of this stellar team, we’d love to hear from you. Be sure to come check us out. You can register for the event, here. It is FREE! We are stoked to be there and are looking forward to meeting everyone! See you there!